The meaning of collaboration, that was the lasting impression left on me after the book launch at Heffers’ in Cambridge last night. The wonderfully talented business mentors Ed Goodman (of Cambridge Business Lounge – check out his Start-up Grind) and Ann Hawkins (The Inspired Group) formally unveiled their new book.
New Business: Next Steps is the all-in-one guide to managing, marketing and growing your small business. Creatively written with the support of several local Cambridge businesses, they too shared the lime-light last night.
I’ve had a quick flick through my copy last night but this is a book to work through and apply. The evening was a warm celebration of treasured old times but our gaze was firmly fixed on the future and the opportunities open to the community of small businesses in this great city of ours.